Privacy
Policy

Frankie & Marilia is a wedding photography studio based in Tuscany, Italy. We are the data controller responsible for the personal information you share with us through our newsletter subscription form.

If you have any questions about how we handle your personal data, you are always welcome to reach out to us directly at the address above.

When you subscribe to our newsletter, we collect only the information you choose to provide. This typically includes:

• Your first name (and, where provided, your partner's name)
• Your email address
• The date you subscribed
• Basic engagement data — such as whether you opened or clicked links in an email, collected by our mailing platform

We do not collect sensitive personal data, payment information, or anything beyond what is genuinely necessary to send you our newsletter.

The personal information you share with us is used exclusively to send you our newsletter and a curated collection of stories, inspiration, and updates from our work photographing weddings and elopements across Tuscany.

We will never use your data for purposes other than those stated here, and we will never sell, rent, or trade your information to third parties for their own marketing purposes.

Under the General Data Protection Regulation (EU) 2016/679, we are required to identify a legal basis for processing your personal data. We rely on the following:

• Consent · Article 6(1)(a) GDPR — You have freely given, specific, and informed consent by completing and submitting our newsletter sign-up form.
• Legitimate interests · Article 6(1)(f) GDPR — In limited cases, we may process engagement analytics to ensure our newsletters are relevant and our communication is functioning correctly.

You may withdraw your consent at any time. Withdrawing consent does not affect the lawfulness of any processing that took place before withdrawal.

We retain your personal data for as long as your newsletter subscription remains active. Once you unsubscribe — or if you request that we delete your data — we will remove your information from our active mailing list promptly and within 30 days at the latest.

Anonymised or aggregated data — for example, overall open rate statistics with no identifying information — may be retained for analytical purposes even after you unsubscribe.

To deliver our newsletter, we use Mailchimp (The Rocket Science Group LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA) as our email service provider. Mailchimp acts as a data processor on our behalf and is contractually bound to protect your information in line with GDPR requirements through the execution of a Data Processing Agreement.

Mailchimp stores data on servers located in the United States. This transfer is conducted under appropriate safeguards, including Standard Contractual Clauses approved by the European Commission. For more information on how Mailchimp handles personal data, please refer to their Privacy Policy.

We do not share your data with any other third parties, advertisers, or partners.

Under the GDPR, you hold the following rights in relation to your personal data. You may exercise any of these at any time by writing to us at [email protected].

We will respond to all requests within 30 days of receipt. There is no charge for exercising your rights.

If you believe we have not handled your personal data in accordance with applicable law, you have the right to lodge a complaint with the Italian data protection supervisory authority:

We would, however, appreciate the opportunity to address your concerns directly before you approach the supervisory authority. Please feel free to contact us first.

We may update this Privacy Policy from time to time to reflect changes in our practices or in applicable law. When we do, we will revise the date at the top of this page. If any changes are material, we will notify active subscribers by email.

We encourage you to review this page periodically to stay informed about how we protect your data.